Documentation 🔍︎
How to connect to Facebook Insights data
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Authenticate - Each platform will have its own way to get to the authentication screen. You will first be asked to log in using your Facebook credentials.
Image: Facebook credentials
Next you will be asked to link your Facebook account to everythingData
Image: Facebook link to everythingData
Next you will be asked to select the Pages you want to use. Select the ones you want and click Done.
Image: Select Facebook Pages
Next you will ask to select the access for everythingData, please select YES to all options and click Done
Image: Select access
Next you will ask to confirm account access, select OK
Image: Confirm account access
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Selecting Pages - After authentication, you will have the option to select one or more Facebook Pages to use with everythingData. You can also select All Pages.
Image: Page access
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Select Dates - Returning statistics for a certain time period depend upon the platform you are using. However, for each platform it means the date in which the action on the ad was performed.
In Looker Studio, the default is 28 Days, but if you use our template the default date is a Year to Date.
Image: Change date in Looker Studio
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Select Fields - We have compiled over 200 fields for Facebook Insights. You can contact support for an explanation of all the available fields.