Documentation 🔍︎


How to connect to Instagram Insights data

  1. Authenticate - Each platform will have its own way to get to the authentication screen. You will first be asked to log in using your Facebook credentials.


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    Image: Facebook credentials


    Next you will be asked to link your Facebook account to everythingData


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    Image: Facebook link to everythingData


    Next you will be asked to select the Instagram Business Accounts you want to use. Select the ones you want and click Done.


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    Image: Select Instagram Business Accounts


    Next you will be asked to select the Pages you want to use. Select the ones you want and click Done.


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    Image: Select Facebook Pages


    Next you will ask to select the access for everythingData, please select YES to all options and click Done


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    Image: Select access


    Next you will ask to confirm account access, select OK


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    Image: Confirm account access

  2. Selecting Pages - After authentication, you will have the option to select one or more Instagram Accounts to use with everythingData. You can also select All Accounts.


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    Image: Selecting accounts

  3. Select Dates - Returning statistics for a certain time period depend upon the platform you are using. However, for each platform it means the date in which the action was performed.


    In Looker Studio, the default is 28 Days, but if you use our template the default date is a Year to Date.


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    Image: Change date in Looker Studio


  4. Select Fields - We have compiled over 200 fields for Facebook Ads. You can call support for an explanation of all the available fields.